When the Huskies Teach You About Teamwork
Teamwork is easy to talk about, but harder to practice. In my world, I’ve had two constant teachers — my huskies. Watching them pull together in harness has taught me more about leadership, rhythm, and shared responsibility than any business book.
The Lead Dog and the Team
In a sled team, the lead dog sets the pace and direction. But the team dog — the one beside them — provides balance and steadiness. Without both, the sled veers off course or stalls. Leadership in business is no different: vision is vital, but balance keeps the pace sustainable.
The Power of Trust
Huskies trust their partner implicitly. They don’t spend energy second-guessing — they pull. In marketing teams, this looks like alignment. Designers trust strategists, strategists trust analysts, and the group moves forward faster. Without trust, the sled doesn’t move.
Teamwork in Branding Projects
At Moon & Marrow, when we work on a branding project, each role matters — from data analysis to visual identity. Like huskies, each piece of the team’s contribution multiplies the others. That’s why we build structures that let each member shine in their role.
What Businesses Can Learn
Define Roles Clearly: Like a lead vs. team dog, people need to know their lane.
Prioritize Rhythm Over Speed: A steady pace often beats a sprint.
Celebrate Contributions: Even quiet roles keep momentum alive.
Your business deserves a team that pulls together. If your marketing feels out of rhythm, we can help align the harness.